Design Interactivity and Communicative Quality Judgment versus Urban Design Competition - A Design Methodology Statement

Reza Kazemian


The study is targeted to analyze the essence of design and design methodology and the communicability of quality judgment process of urban
design competitions. The aim is to provide a political argument which supports organizational and procedural reforms of the entire cycle of
competition, from judgment to selection and implementation of a prize-winning architectural design. The study is searching to provide some
principle definitions of the concepts of design methodology and design competition and is keen to find out a new model of competing system
which provides better interactivity and communication among wider sections of designers, jurors, clients and end-users. We need to know to what extents the design qualities and visions can be judged rectified and realized by relying on the solutions favoured and selected by few experts. What are the essential quality criteria that are being prioritized by jury members? What are the roles and positions of key players, especially the end users, in quality judgment processes? How are different needs, values, and visions being met after the implemented prize-awarded urban design projects? How can the processes of an urban design competition be reformed, new communication channels be created and a high standard of quality judgment and fairness of the system be maintained?

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